Commerce & Management Publications

# Title Authors Departments Journal Year ISS Number Link
11 Optimization of Economic Growth in Stock Market Businesses Using AI Tools Dr K Lakshmana Rao Dr P Purna Chandra Bose Vankudavathu Mallikarjuna Naik Gunnam Prasada Rao and Dr. Somarouthu V G V A Prasad Commerce and Management Studies LIBERTE JOURNAL 2024 0024-2020 Link
12 WOMEN ENTREPRENEURSHIP: AN ANALYSIS OF BUSINESS ENVIRONMENTIs Lace Artisans are working in safe environment Dr K Lakshmana Rao Dr P Purna Chandra Bose and Dr. Somarouthu V G V A Prasad Commerce and Management Studies Bulletin for Technology and History Journal 2024 0391-6715 Link
13 EMPLOYEE ENGAGEMENT IN ANDHRA PRADESH STATE ROAD TRANSPORT CORPORATION Dr.K.Lakshmana Rao , Dr K Nageswara Rao, D.S.Madhu Prasad, V Mallikarjuna Naik, G Sadhu Sundar Singh, Dr. SV G V A Prasad Commerce and Management Studies Technische Sicherheit 2024 1434- 9728/2191-0073 Link
14 Ethics and Human Life: A Philosophical Examination of Moral Choices Dr. Kandula Anjaneyulu and Dr. K.Lakshmana Rao Commerce and Management Studies NOVYI MIR Research Journal 2024 0130-7673 Link
15 Biochemical Foundations of Indian Commerce: Navigating the Intersection of Biology, Chemistry, and Economics Dr.B.Elia, Dr.K.Lakshmana Rao, G Praveen Chakravarthi, Dr D S V N M Ramamurty Vankudavathu Mallikarjuna Naik, Dr. Soamrouthu V.G.V.A.Prasad Commerce and Management Studies The Bioscan, an International Quarterly Journal of Life Sciences 2024 417-425, 2024 Link
16 Driving Economic Progress: The Impact of Digital India Initiative on India's Growth Trajectory Dr.K.Lakshmana Rao, Dr K Nageswara Rao , D.S.Madhu Prasad, Vankudavathu Mallikarjuna Nai, and Dr. Somarouthu V G V A Prasad Commerce and Management Studies ALOCHANA JOURNAL 2024 2231-6329 Link
17 Enhancing the Gig Economy through IoT Integration: Optimization Strategies and Practical Applications Dr.K.Lakshmana Rao, Dr K Nageswara Rao, D.S.Madhu Prasad, Vankudavathu Mallikarjuna Naik and Dr. Somarouthu V G V A Prasad Commerce and Management Studies Technische Sicherheit 2024 1434-9728/2191-0073 Link
18 Analyzing the Effectiveness of Loyalty Programs in Driving Food Product Consumption Gurubilli S R S G Nookaraju Commerce and Management Studies International Journal of Research Publication and Reviews 2023 2582-7421 Link
19 Impact of Digital Advertising on Consumer Food Choices: A Study of Promotion Schemes' Influence Impact of Digital Advertising on Consumer Food Choices: A Study of Promotion Schemes' Influence Commerce and Management Studies Impact of Digital Advertising on Consumer Food Choices: A Study of Promotion Schemes' Influence 2023 2582-7421 Link
20 Intellectual Property Crime in India Dr. J.Vijay Kumar and M.Srinivasa Rao Commerce and Management Studies Seminar on Intellectual Property Rights Challenges and Issues in India 2019 978-81-933256-7-4 Link